Monthly Archives: July 2009

Efficient Website Redesigns: 6 Tactics to Guide Your Process

Written on July 29, 2009 by Bert DuMars in Website, brand strategy, interactive marketing, internet, redesign
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I was interviewed for the MarketingSherpa article: Efficient Website Redesigns: 6 Tactics to Guide Your Process a few weeks back and the article came out very well.
Please read down to the bottom of the article for some great resources for your website redesign efforts.
Here are the 6 Tactics:

Get user feedback from online surveys
Analyze click-stream data
Work [...]

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Voices in the Technology For The Turnaround Conversation

Written on July 5, 2009 by Bert DuMars in CONNECT, Grady College, Pomona College, Purple List, UGA, journalism, newspapers, social web, tech4turn
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I received the Spring 2009, Pomona College Magazine and was sitting by the pool reading it when I realized the magazine editors had compiled a timely and comprehensive set of articles on the present and future of journalism. The articles were written by Pomona College alumni ranging from Bill Keller, Class of 1970, and [...]

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